Why will SSLV be ISRO's money maker?

The Indian Space Research Organisation has launched its new offering, the Small Satellite Launch Vehicle (SSLV), on a second demonstration mission to Low Earth Orbit. 

Isro has said that the key features of SSLV are low cost, with faster turn-around time, flexibility in accommodating multiple satellites, launch-on-demand feasibility, and minimal launch infrastructure requirements.

The successful mission marks India's long-awaited arrival to cater to the multi-million dollar small satellite launch market. The SSLV can be used by customers from across the world to launch small satellites up to 500 kilometers above Earth.

This was the second launch of Isro's shiny new launch vehicle after the maiden demonstration mission ended up in failure. The SSLV D1 mission launched in August last year failed to deploy the satellites in orbit, making them unusable.